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Starting in 2022, families will be able to enter the fun world of Peppa Pig at the Peppa Pig Theme Park, only at Legoland Florida Resort.
Hasbro
Everyone’s favorite British piglet gets its own theme park.
On Thursday, Hasbro announced that it has partnered with Merlin Entertainment to create a Peppa Pig theme park at Legoland Florida Resort. The park is expected to open in 2022.
This stand-alone park will feature a number of rides, interactive attractions, themed playscapes and water play areas, the company said. There will also be live performances and meet and greet with Peppa and her friends.
Peppa Pig is one of Entertainment One’s most notable properties. It was the most-aired children’s show last year and Hasbro’s # 1 franchise, selling over $ 1 billion in merchandise.
Peppa Pig Theme Park is a brand new standalone theme park that will feature multiple rides, interactive attractions, themed landscapes, and water play areas.
Hasbro
Hasbro is expected to provide more details on the park’s rides and attractions later this summer. The company said the park will receive tickets separately from Legoland and will be open year round.
The Peppa Pig Theme Park will have annual passes available as well as included passes that grant entry to the Legoland Theme Park and Water Park, as well as other regional Merlin Entertainment attractions.
Hasbro acquired eOne in a deal worth $ 3.8 billion in 2019. The addition of the production company not only brought Peppa Pig under a brand umbrella that includes Transformers, Power Rangers and Monopoly, but added other top preschool franchises such as “PJ Masks” and “Ricky Zoom.” Thanks to eOne, Hasbro will be able to create new properties, like “Kiya,” an upcoming series about a superhero saving the day with martial arts and dance.
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