Asics renews its Gel-Kayano shoes in the world



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The new Gel-Kayano 25 from Asics has been sold since June in different parts of the world and will be available in Peru at the end of this month.

Sports brand Asics has officially launched the 25th edition of its iconic stability control model, the Gel-Kayano, which since 1993 has been home to the most demanding runners in the world.

Historically, Gel-Kayano revolutionized the running segment, always offering more performance to runners.

This new edition brings the latest technological innovations from the ASICS Sports Institute (ISS) to Kobe, Japan. Enhance its predecessors by offering greater movement control, protection, lightness and responsiveness unique in its class.

"The Gel-Kayano range has been designed to make long distances accessible to all riders, and we have maintained this goal over the last 25 years while developing an increasingly lightweight and responsive shoe. without compromising comfort and stability, "said Kinich Harano, executive director and chief executive officer of ISS.

the new Gel-Kayano 25 will be available in Peru from the last week of July in Takano store and in the second week of August in the Marathon and Triathlon stores

DATA TO BE TAKEN INTO ACCOUNT

– This new edition brings unique technology that protects and controls the stability of the corridor over long distances. [19659003] – New technologies FlyteFoam Lyte and FlyteFoam Propel combine in the sole structure, providing a comfortable experience during the trip.

– The double grid Jacquard is a another innovation offered by this new version, offering better fit, breathability and flexibility.

[19659008] ABOUT ASICS

The brand was born in 1949 from the hand of Kihachiro Onitsuka, founder and figurehead of the Japanese company.

In 1977 he merged with two competitors and got the name of Asics, including Anima Sana in Corpore Sano (Healthy Mind in a Healthy Body), a message that shows the company's philosophy, which the vision is "Creating a Quality Lifestyle Through Smart Sport Technology".

The company of Onitsuka is located in Kobe (Japan), where Asics develops all its technical innovations, the brand is famous for the use of high quality materials, in addition to having a innovative technology present in most of his sports.


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