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Investment in franchises gained in strength in Colombia, according to figures from Colfranquicias this enterprise had an average growth of 31% over the last two years this market has 506 networks in the country of which 58% are of national origin and 42% are foreign.
According to Felipe Jaramillo Director of International Affairs and Franchise Fanyf, currently a person can access a franchise with 15 million pesos .
"Today, there is a wide variety of low-value franchise concept of investment, the so-called microfranchise Jaramillo explained that these microfranchises are concentrated in the areas of ice cream shops, bakeries, coffee shops, hairdressers, etc. The industry offers Colombians economic models of small quantities of Propaís, hand in hand with the IDB, currently supports 41 companies in the cities of Bogotá Medellín , Cali and Barranquilla that for the maturity of the case, the differentiating elements of the same thing and the experience with own points, were chosen to become microfranchises added
The director of Colfranquicias added that of more than 12 thousand business franchisees who are currently in Colombia, more than 6,000 are located in Bogota, which has made it one of the largest in Colombia. the most competitive capitals of the region, being a key market for the expansion of domestic and foreign franchises in the rest of South America
Currently, in the Colombian capital, there are over [44] 90000 franchises generating more than 29,000 direct jobs . [ad_2]
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