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STARTING Sunday, Snapchatters will have an easier way to discover and unlock thousands of lenses built by its global creative community. Since the launch of Lens Studio late 2017, creators have presented more than 100,000 unique Lenses through the tool, which have been viewed by Snapchatters over 2.5 billion times.
With the introduction of Lens Explorer, community lenses will be discovered for the first time. the main Lens Carousel, offering Snapchatters even more Lenses to play and to express themselves with the creators of Lens. To start in the Goal Explorer, just tap the new icon (that's a smiley) that appears when the goal carousel is active. Tap a lens mosaic to unlock a lens and be redirected directly to the Snap camera or browse the featured stories. Unlock a goal by dragging on Snaps in these stories.
Lens Explorer will slowly roll out to Snapchatters on iOS only at launch and evolve over time, becoming more personal and easier to use. In addition to this additional discovery in Lens Explorer, Snapchatters can now also search for Lenses in Search. aking Community Lenses more important in the application is just the latest way Snapchat is happy to invest in the community of creators. Previously announced but ongoing efforts include: Lens Studio Challenges, the official lens designer program, industry awareness, and more.
Since its launch in 2015, Snapchat has become the most engaged and creative AR platform in the world. Every day, more than 70 million Snapchatters play with lenses, for an average of 3 minutes a day. Snapchat is excited by the fidelity, creativity and variety of experiences the Lens Studio community has experienced to date and is committed to continuing to invest in the platform, making RA accessible to everyone and bringing life-saving experiences. more and more varied at Snapchatters. 19659002] More broadly, this announcement is part of the company's ongoing efforts to encourage and support a community of creators and developers. – SG
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