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Current Sony Interactive Entertainment boss Jim Ryan has said he wants PlayStation games to dramatically expand its gaming audience – reaching hundreds of millions rather than tens of millions.
Speaking to GamesIndustry.Biz, he said that a successful game on PS4 or PS5 can hit the 10-20 million unit sales mark, but he hopes that will change as the game becomes more and more popular. more ubiquitous:
“I would also like to see a world where the games we make on PlayStation can be enjoyed by tens of millions of people. Maybe hundreds of millions of people. Right now, the success with the current console model, a very big PlayStation success, you’re talking about ten or twenty million people who can play this game…
I think some of the art that our studios do is some of the best entertainment ever in the world. And kind of attracting audiences for the wonderful art, the wonderful entertainment that our studios do… I would like to see a world where hundreds of millions of people can enjoy these games.
On the sales side, the PlayStation 5 has been successful so far, selling 12.2 million units through the end of September – nearly double the combined total of 7.46 million units sold from the major Competitors Xbox Series X and Xbox Series S which came out around the same time. .
Recently, former PlayStation boss Shawn Layden spoke about a move the company has made in recent years in an effort to expand its audience – bringing titles to PC.
Layden was the pioneer of the push that led to the arrival on PC of old PlayStation AAA exclusives such as “Horizon Zero Dawn” and “Days Gone”. .
This is why the titles released were three years old and two years old respectively because there was no risk of cannibalizing sales for PlayStation and this is also why you will probably never see a date and date PC release for a PlayStation title:
“The idea of going PC – and I don’t think you’ll ever see PlayStation have a day and a date with PC, but you know, never say never – but the strategy as we were developing it when I was there was that we have to go where these new customers are, these new fans could be.
We have to go where they are because they have decided not to come to my house so I have to go to their place now. And what’s the best way to get to them? Why not take one of our best selling games, which has already blown the market.
It has been around for 18 or 24 months already, there is no real retail activity against this title, I do not trade one sale for another, and I bring it to the personal computing platform and I leave them an idea – you choose not to come to PlayStation but let me show you what you miss. It’s a means of outreach, that’s how I see it – trying to reach people the platform isn’t currently talking to.
This aligns with comments from PlayStation Studios boss Hermen Hulst, who told VGC in June that they were “still in the early stages of our planning for PC” and that more titles will come, but the console release will remain. priority for new versions.
The next classic exclusive titles to make the leap will be a remastered combo re-release of 2016’s “Uncharted 4: A Thief’s End” and 2017’s “Uncharted: The Lost Legacy” with both first on PS5 and then PC in early 2022. “Uncharted 4” was a major Game of the Year contestant in 2016, scoring a Metacritic score of 93/100 – the second-highest in the franchise behind only “Uncharted 2: Among Thieves” with a 96/100.
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