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The world comes to an end when I, the opponent of tobacco smoke, technology services editor and scientist, witness the premiere of the cigarette maker. And yet, this is the order of things, as this industry also comes up against the world of more complex technologies than the packaging of dried tobacco in paper.
By the way, a company like Philip Morris is trying to prove that even a company that was once only associated with traditional cigarettes can become a tobacco-free world champion.
If we succeed, we will answer the test of the latest products IQOS, IQOS 3 and IQOS 3 Multi. In the meantime, a few words about who they are.
IQOS 3 – a new heating system for tobacco
In two years, Philip Morris has collected the opinions of the users and wondered how to present them his products. So what:
- IQOS 3 is characterized by a new design, which makes the device easier to use, smaller in size, faster charging and longer battery life. IQOS 3 is equipped with the new ProtectPlus ™ system, ensuring greater durability and greater durability of the device.
- IQOS 3 Multi refers to the design of the original IQOS product line. This is one answer to one of the key issues raised by adult consumers, allowing you to use the device 10 times without recharging it. The design of the IQOS 3 Multi is more compact, which makes it thinner and more convenient.
Better than an ordinary cigarette? This is sure
Even previous generations of IQOS cigarettes have been tested for the creation of substances harmful to the body and, according to PAN scientists, they are much healthier than ordinary cigarettes. In IQOS cigarettes, the tobacco is heated to 300 degrees.
We will not run away from nicotine, but the use of IQOS technology allows you to eliminate these other harmful compounds. In aerosol, produced after heating of the tobacco, it is lower of 90 to 95%.
According to research conducted by IQOS, 6 million smokers chose IQOS instead of an ordinary cigarette. By 2025, according to the assumptions, this number should reach 40 million. Well, in my opinion, according to the opponent of smelly traditional cigarettes, it is a drop of water in the ocean needs. We will have to wait a long time for perfectly healthy cigarettes, but the direction taken by Philips Morris is certainly good.
The price of new IQOS cigarettes
New products are available from 29 November on the website www.iqos.pl. IQOS 3 was evaluated at 480 PLN and IQOS 3 Multi at 420 PLN.
Source: Philips Morris International
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