Samsung opens the world's largest mobile phone factory in India

Doubling the Indian mobile phone market, Samsung has inaugurated a new mobile phone manufacturing plant in Noida, northern India, in the presence of Indian Prime Minister Narendra Modi and South Korean President Moon Jae-in. After the start of operations in the new factory, Samsung India will produce 120 million mobile phone units a year on more than 60 million units manufactured today. This number includes both smartphones and multifunction phones, which still account for a majority share of the country's total mobile phone sales. The new plant was developed on a 35-acre lot, or 141,640 square meters, adjacent to the company's existing Noida plant, which manufactures both mobile phones and consumer electronics products . Given the increase in production capacity, Samsung could also consider exporting devices from its new plant to other Southeast Asian countries.

Besides Noida, Samsung has another production site in Sriperumbudur, Tamil Nadu, south of India. a design center also located in Noida. The City of North India's factory was opened in 1996, a year after the creation of Samsung India, and has since expanded to include more products from different sectors and employing more 70,000 people. The manufacture of mobile phones in the factory began in 2007, while smartphones were added later in 2012 with the first device being the Galaxy S3. India currently produces about 10% of Samsung's overall return, which the company wants to increase to 50% over the next three years. This new plant was erected after the commitment of the South Korean company to invest Rs. 4,915 crores ($ 716 million) for the expansion of its plant in North India last year. . Once operated at full capacity, the plant will help the company meet growing local demand by doubling its mobile phone production capacity to 12 million units each month, compared with 5 million currently.

Samsung held a majority stake in the Indian smartphone market until recently when Chinese smartphone maker Xiaomi surpassed first place pushing first to second position, according to a report by IDC. In the feature film segment, a local telecommunications company, Reliance Jio, is far ahead of Samsung, thanks to strong demand for its JioPhone phone. However, Samsung continues to be a market leader in the high-end segment (over $ 600) that recently saw the launch of the Galaxy S9 smartphone lineup that helped boost the company's sales.