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Twitter reports Friday that in the second quarter, it had 335 million users, a million less than in the previous quarter. The website warns that the number of users will continue to fall as Twitter undergoes cleanup with accounts and bots. This also entails costs of adapting to the new privacy rules in the EU.
– The importance of Twitter as a daily tool will increase, if conversations on the platform are healthy and people will feel safe and openly express – Twitter communicates, informing that they do not mean short-term drops for the site
Google Finance
Investors have a different opinion – Twitter at the # New York's opening will end up with a dramatic drop in stock prices, similar to Facebook's previous day.
Read also: Facebook's nightmare day on the market. Such an important decline never occurred in the United States
The uncertain future of Twitter
It would be unfair for investors to accuse them of not want to fight against false news. For the twenty-first consecutive time, Twitter will post a net profit and the company's forecasts will not be good at all. Website revenue is growing more slowly than the market forecasts. The same thing happens with the EBITDA of the company
However, the service shows these positive trends and suggests that investors do not focus on the number of users active once a month, but on active ones every day. whose number has increased by 11 percent. The problem is that Twitter does not provide an exact number of daily users.
On the plus side, it should be noted that of 81 percent. the number of user interactions increased with advertisements on the site . At the same time, the cost of interaction decreases
– We are optimistic about our ability to provide valuable products to advertisers – says Twitter in the list of shareholders
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