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YouTube is arguably the best platform for online video content and there will be changes.
This platform that offers free content, but also paid content, has decided to change strategy and will make available all content, free, but with advertising included.
Since 2015, original content (content with the YouTube Originals label) was only available to Premium Platform subscribers.
In Portugal, the value of the Premium version is 8.49 euros per month, but it is also possible to take out a family subscription to save money.
Premium content will be free but with advertising
YouTube wants Premium content to be available for free, with associated advertising. The subscription system will always be maintained for users who want to access this content without any advertising.
Susanne Daniels, senior YouTube Originals said the goal was to focus more attention on the creators who helped grow the channel.
This action aims to make YouTube even more popular and appealing to users, but the Google platform will no longer be in direct competition with services such as Netflix, HBO or the Amazon service.
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