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Businesses selling devices with Google Play services must adhere to a very strict set of rules. Companies that do not comply with these rules lose the certification to access the Google Play Store.
These rules include applications that must be preinstalled on the device and the inclusion of Google Chrome and Google Search as a web browser and search engine The European Union may want to dismantle this practice [196459002]
According to a Washington Post report, the European Union might consider blocking Google to avoid that this practice requires Chrome and Google Search. According to the report, the European Union could impose multi-billion dollar fines if it applied the ban and Google insists.
This legislation may also include a change of rules for pre-installed applications. It is not impossible that the European Union is preparing strict rules to prevent Google from continuing to dictate which applications need to be installed for mobile businesses to access the Google Store.
The question can be complicated to the extent that the Google Store is not properly a "public service", and therefore Google would theoretically be free to dictate the rules of who can use the service or not. However, in practice, an Android device that denies access to the Google Store is a device that does not have a great potential for competitiveness in the market.
These Rules Could Disturb Google's Profit
Google's biggest profits come from advertising. And it's the fact that people are using Chrome and Google Search that allow the company to know the habits of its users and offer them a "bespoke" advertising. If people start using other browsers and other search engines, the business advertising market will also be smaller.
Source: XDA Developers
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