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Many people ignore it, but the official Apple stores in the United States operate as "concessions" for iPhone owners and accept the old model of the device, regardless of the conditions, as part of the value of a new purchase. The device can be purchased as a discount for a purchase made with the exchange or in credits for a future purchase.
To date, Apple has revealed that it would increase the value of exchanging older models of iPhones. According to new tables published by Apple, the increase in the value of some models can reach 100 dollars, which creates attractive discounts for the exchange of smartphones at the end of the year. But there is one: this "differentiated table" is unique for anyone giving the old iPhone as a contribution to the purchase of an iPhone XS, iPhone XS Max or iPhone XR. The new values will be:
Apple's strategy regarding this rebate increase is to convince customers who have not considered changing phones to find an advantage to upgrade the device this year, increasing sales of the latest models of iPhones, which are for the moment below expectations.
For now, this promotion – which will be valid until early 2019 – is reserved for Apple stores in the United States.
Source: Apple
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