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The dining rooms are so old fashioned.
Red Lobster has announced the opening of its first ‘ghost kitchen’ location in Chicago, embracing a new restaurant style entirely focused on fulfilling delivery orders for customers and forgoing traditional take-out or take-out models. .
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Red Lobster revealed in a press release shared with Fox News that its first Ghost Kitchen location will open in South Loop Chicago. The delivery location only will work with the restaurant chain’s delivery partners, including Grubhub, DoorDash, Uber Eats, and Postmates.
Ghost kitchens have become popular in recent months amid the ongoing coronavirus pandemic. Red Lobster also acknowledged that while the chain has seen its delivery services grow in recent years, sales have tripled for delivery orders in 2020.
Red Lobster has announced the opening of the chain’s first ghost cooking restaurant in South Loop Chicago. (iStock)
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“We’re excited to open our first ghost kitchen in the great city of Chicago. This will allow us to reach new customers who are currently not served by our traditional restaurants, ”said Kim Lopdrup, CEO of Red Lobster. “Offsite is a top priority for Red Lobster. We tripled our offsite sales in the two years leading up to the onset of COVID-19, and we have tripled them again in the past eight months.
“Opening a ghost kitchen is the next natural step in expanding our offsite business. This will allow us to reach new customers who are looking for great seafood with a contactless offsite experience. ”
CLICK HERE TO READ MORE STORIES ABOUT FOX BUSINESSThe Red Lobster Ghost Kitchen in Chicago will accept delivery orders between 10:30 a.m. and 10:30 p.m. daily, according to the press release.
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Ghost kitchens typically function as stand-alone kitchens that are not attached to dining rooms of any kind, although some restaurant brands may operate ghost kitchens working in a traditional kitchen, filling delivery orders that are entirely separate. from the original restaurant.
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