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You have probably already read that Facebook has lost more than $ 120 billion, because the stock value has decreased by 19% after the company released its financial results for the last quarter. This is not bad news for the company, but for you too.
Facebook did not go as well as analysts expected, which frightened investors on Wall Street. This led to a collapse in the value of the company's shares. Facebook executives assured investors that there was still room for growth, and that means more publicity for you.
Facebook executives detailed how the company could increase its advertising revenue: focusing on Instagram and (Messenger and WhatsApp)
"There is a great opportunity on Instagram where there are 25 Millions of business accounts and two million advertisements.We see in our data that Instagram is a good place for users to discover a particular product, "said Sheryl Sandberg, head of Facebook's operations.
So you'll probably see more and more ads In the Instagram Stories section, David Wehner, Facebook's chief financial officer, called it "a region with great growth potential." There are already some ads on Stories, but probably their frequency will increase and Facebook will probably start to better monetize it.In addition, IGTV, the Instagram product for long video clips, has no audience but it will change soon
Facebook does not reveal how much money Instagram does and how much it helps to fund, but it is expected that the platform could mean a quarter of Facebook's revenue from 39, here 2020.
In Messenger, you will not delete advertisements, the place where Facebook already meets several ad formats such as "sponsored messages" or "click-to-messenger".
Facebook and Instagram are expected soon to be filled with ads
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