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The model will be available on demand in a limited series from the first quarter of 2019. Hyundai Kona Iron Man is the latest project developed by Marvel's collaboration with Hyundai after this summer's Veloss Turbo, Kona and Santa Fe appeared in the Marvel Studios "The Ant and the Wasp Man."
"The Hyundai-Marvel collaboration offers us the opportunity to interact with people passionate about the world of superheroes," said Vice President Minsoo Kim. Director of the Marketing Division of Hyundai Motor Company. "We want to create experiences that will resonate with the Marvel audience, and Kona Iron Man is the perfect example of how we managed to blend the two worlds."
"We are delighted with this partnership," said Dean Evans, Marketing Director. at Hyundai Motor America. "From the first moment we saw Kona, we identified a synergy between Hyundai's dynamism and the Iron Man character (Tony Stark), resulting in a remarkable special edition that will surely be successful, not just among Marvel Hero Fans. "
" Let's see this car on the market is a dream come true, "added Mindy Hamilton, Marvel SVP Global Partnerships and Marketing. "When you grew up reading comic books, you dream that technology and all these inventions will come true."
The design is inspired by the special costume of the main character. Kona Iron Man has a unique luminous signature that takes the form of the Iron Man eye, while the central handle and the chrome grille confer distinctive characteristics to the protagonist's mask. The model is equipped with special 18-inch alloy wheels and is available exclusively in the red and matte Iron Man suit. Inside, Tony Stark's signature ornate board, gear lever, center console, chairs and head-up display system were inspired by the same fascinating world
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