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In the midst of a streaming transition as the most common way of listening to music, Apple Music and Spotify have emerged as leaders in the race to dominate subscription music. Although Spotify remains the largest streaming service for listeners and subscribers, Apple Music has outpaced the growth of Spotify in the United States, the largest music market in the world.
Spotify said: 180 million people use the service at least once a month, 30% more than the year before.
Unlike Apple, Spotify has a free level that allows anyone to listen to music with advertising. Apple has never revealed monthly statistics on users. Almost everyone who uses Apple Music pays its subscribers
For the future, Spotify expects that it will have between 85 and 88 million paying subscribers by the end of the month of September, and its active monthly users will reach 188 – 193 million subscribers
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