The reasons why BMW chose Hungary, avoiding Romania, for the company's new 1 billion euro factory



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Two years after Mercedes decided to invest for the second time in Hungary, avoiding Romania, BMW has also come to announce the construction of a factory in the neighboring country, not in our country. The arguments for the election are the same as in 2016: a very good infrastructure and qualified human resources, writes Mediafax.ro

On July 30, 2016, Mercedes announced a new investment in Kecskemét (Hungary ) after completing its first investment in 2012, and in Romania there was heated debate because of the missed opportunity. The total investments allocated by Mercedes to Kecskemét then rise to two billion euros, with all the benefits created by the development.

The story repeats itself and Romania misses a new opportunity, this time the investor being BMW, which announced on July 31, 2018, the decision to allocate one billion euros for the construction of a factory in Hungary (in Debrecen), not in Romania.

"Debrecen is the ideal place for the BMW Group to expand its production network, chosen mainly for a very good infrastructure, adequate logistical connections and proximity to the existing network of suppliers. the region was another key advantage, "noted BMW in a note to the press in Romania – which, of course, asked how Hungary was chosen as the destination of this investment

" By selecting Debrecen, The BMW Group Strictly followed the process of selecting sites for possible factories around the world, looking at various opportunities in different countries.The BMW Group has had a professional relationship with all concerned countries on the basis of constructive collaboration " , said the German automaker.

The BMW Group's board of directors opted for Debrecen, Hungary because it meets the criteria s

According to the press release, these criteria include:

– Site-specific factors such as very good infrastructure and excellent accessibility by road, rail and air
– Appropriate logistical connections and proximity by the established supplier network
– a highly qualified workforce in the region
"The professional management of projects by our Hungarian partners was an additional criterion. In addition, Debrecen offers a high standard of living, which will also be attractive to expats in Germany and other places in the world, "said the German company.

According to BMW, the process of recruitment began today – Tuesday 31 July) and applications can be sent online and the construction of the new Debrecen plant will begin in 2019. An area of ​​400 hectares has been acquired for the new production facility [19659002] Thus, Romania missed another opportunity to attract foreign investment of billions of euros due to the deplorable state of infrastructure, demonstrating that neither the lessons of 2012 nor of the 2016 (that they had to learn from Mercedes) had not been taught yet.The BMW lesson should be the last one

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