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The investigation apparently would have focused on the interactions between marketers, external advertising agencies and media companies. It is not certain what could have gone wrong, although the WSJ pointed out that the marketing staff of many companies will accompany partners to sponsored events or will pay benefits at meetings. It's possible that there was a conflict of interest when marketers played a special role in these moves instead of pouring money into outlets where it would be the most efficient.
You might not get answers about what the big name leaders were doing, or anything. Samsung spokespeople have confirmed only "organizational changes" within the marketing unit, and have indicated that Mathieu was gone "to pursue other opportunities outside of the company ".
Some of those who have been forced out have accused Samsung of being unfair and using "trivial" justifications to give them the boot, the WSJ I said.
This could have a significant impact on how Samsung offers its devices, especially smartphones. The edge Mr. Mathieu found that Mathieu is best known for diverting Samsung's attention from traditional advertising agencies to creators such as YouTube star Casey Neistat, ensuring his phones and other equipment remain constantly in the honor. This practice will not necessarily end, but Samsung could change its approach. The timing is not great, at least. Samsung's profit fell sharply at the end of 2018 and it must now improve its lot while its American team is changing.
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