Ninja is the first professional video game player to sign a contract with Adidas



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Tyler Blevins Ninja

When it comes to contracts with sports brands, it makes sense that these contracts be signed with traditional athletes who are already using their products. However, the definition of sport is changing, as are video game professionals in this category.

So much so that the professional Ninja video player seems to have signed what appears to be one of his biggest contracts ever, and this contract was made with Adidas. In addition, this agreement makes Ninja the first video game professional to sign with Adidas. Addressing Engadget, Adidas said its agreement with Ninja is the means by which the company demonstrates its commitment and support for the game culture and supports creators who demonstrate their commitment to achieving excellence in the game. their domain.

Adidas added that it is considering finding a way to support players around the world, although we still have to wait to see how that will happen. In case you have never heard of Ninja before, he is recently considered one of the most famous players where he has made himself known in the video game field with Fortnite Battle Royale .

The player recently made the headlines after he decided to leave Twitch and broadcast his gameplay exclusively on Microsoft Mixer after Microsoft paid him millions of dollars to do it.

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Fatima Ait Taleb

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