Huawei unveils its new Kerin 980 processor at the EVA Berlin 2018



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The Kerin 980 processor is the world's first commercially available processing system.

The Kerin 980 processor is the world's first commercially available processing system.

Mr. Richard Yu, CEO of Huawei Consumer Group, announced today the launch of the all-new Kirin 980 processor, an integrated and leading SoC solution that will pave the way for a new era of evolution in the world of smartphones. "The Kerin 980 processor is the world's first commercial processing system and was created jointly with the consumer electronics" IFA Berlin 2018 ", Taiwan Semiconductor Manufacturing Company" based on advanced manufacturing technology (7 nanometers). This processor combines the highest levels of performance and efficiency, as well as the benefits of advanced communication, not to mention the unique processing power achieved through the inclusion of a Central Nervous System (NPU) treatment unit. ) and supported by artificial intelligence.

"Over the past year, we have introduced the world's most advanced smartphone intelligence with the Kerin 970 processor, and this year we are pleased to unveil the integrated Kerin 980 processor with superb capabilities. artificial intelligence, The processor is equipped with a brand new CPU, an advanced graphics processing unit and a dual-core processor, making it the ideal processing system for the next generation of production and entertainment applications ".

Absolute superiority

The Kerin 980 processor, based on advanced manufacturing technology (7 nm), has 6.9 billion transistors in a segment of 1 cm², 1.6 times the previous generation. Compared to the manufacturing process (10 nm), the advanced manufacturing process (7 nm) offers an improved performance of 20% at the integrated system level, as well as an improved energy efficiency of 40% in the processing system .

Keratin 980 is the first integrated treatment system with cores derived from Cortex-A76, 75% more powerful and 58% more efficient than the previous generation. The Kerin processor subsystem adopts Flex-Scheduling, which gives the structure a high energy efficiency from three levels with the very high-density Cortex-A76 prototypes, two powerful Cortex-A76 road beams and four small Cortex cores. A55. The solution is a traditional big.LITTLE design that distributes tasks between cores for maximum efficiency, with high-performance cores supporting immediate and intensive workloads: high-efficiency, high-efficiency cores; Light daily use based on maximum energy efficiency. The Kerin 980 processor runs at a high speed 24 hours a day over the previous generation, ensuring faster application operation, improved multitasking, and a more user-friendly experience.

Huawei has integrated the Mali-G76 graphics processor with the Kerin 980 processor to provide an unparalleled gaming experience. The new Mali-G76 processor, which has been integrated for the first time with the new Kerin 980 processor, contributes 46% more energy to graphics processing and 178% more energy efficiency than the previous generation. The processor also uses innovative technology to improve processing speed, which uses artificial intelligence to intelligently set the game load and adjusts the level of resource allocation to ensure optimal performance when running applications.

The first in the sector strongly "dual intelligence"

The new Kerin 980 processor system embodies a new era of artificial intelligence for devices and smartphones: the Kerin 980 NPU processor improves the performance of artificial intelligence experiments on phones and smartphones. Processing capacity and intelligent potential. This unique dual neuron processor integration maximizes image recognition at a rate greater than the sum of two: the Kerin 980 processor can recognize approximately 4,500 images per minute, an increase of 120% over the Kerin 970 processor , Which highlights Huawei's leadership at the industry level, especially in the field of artificial intelligence capabilities for devices and smartphones. In addition, Kerin 980 supports common workstations supported by artificial intelligence systems such as Caffee, Tensorflow, and Tensorflow Lite. The processor also provides a variety of tools to simplify engineering capabilities. Artificial intelligence in devices and smartphones The advanced processing power of the two-neuron processor.

Integrated Benefits of Image Signal Processor

As part of its efforts to deliver the best smartphone photography experience, Huawei has integrated the fourth generation of its image signal processor into the new Kerin 980 processing system. In addition to a 46% increase in data productivity compared to the previous version, the new image signal processor better supports the various camera settings, as well as the all-new color reproduction feature supported by HDR technology, which controls the contrast of the image to highlight objects in different parts of the image. In addition, the Kerin 980 uses a multitrack noise reduction solution that removes effects accurately without compromising image detail, ensuring better quality images captured in low light scenarios. The image signal processor has a new feature: improved motion tracking: when a user takes a picture of a person moving fast, the image signal processor can recognize the subject with a resolution of 97.4%, which allows any user to take pictures and moments fast and fast.

The rise of platforms and social networking sites focused on video content has contributed to the growing demand for video capture features. In this context, the Kerin 980 processor is based on a new video processing system, allowing the camera to shoot videos with a delay rate of 33%.

World-class communication capabilities

To provide the best possible connectivity for users of the Kerin 980 smartphone, Huawei has integrated the world's first Cat.21 LTE communication modem, ensuring a fast download speed of up to 1.4 Gbps. In addition, the Kerin 980 supports data stacking technology, even on different frequency bands. Users are free to choose a mobile network operator and benefit from the same great communication experience wherever they are.

Colors inspired by nature

At the EVA Berlin 2018 exhibition, Huawei unveiled two color gradients for the HUAWEI P20 series: Murphy Arora Blue and White Pearl White, extending the color gradients of this revolutionary 4-color handset. By choosing these unique colors, Huawei is inspired by nature again: Morpho Arora is inspired by the colors of the wings of Murphy butterflies, while White Pearl White has the same elegance and charm as the bright pearl color.

Huawei expects to see a new generation of artificial intelligence-based experiences emerge in the coming period and is calling on consumers to wait for the release of the first series-equipped Series phones. new processor Kerin 980, expected to arrive in October.

About the Huawei business group

Huawei Consumer Group is one of three business groups under the umbrella of Huawei, offering a variety of products including mobile phones, digital accessories, tablets and laptops. Huawei products and services are available in over 170 countries and used by one-third of the world's population. In 2016, the group ranked third in the world for mobile phone shipments.

The strong annual growth of the company is reflected in the impressive promotion of Huawei, which makes it one of the world's leading brands. In 2017, Huawei is ranked 49th on the list of top 100 global brands, 88th on the list of the most valuable brands for 2017 published by Forbes magazine and 40th out of the 500 most valuable brands in the world . 2017, published by Brand Finance. The current year 's Fortune 500 rankings placed Huawei 83rd in the league table, making a big jump after ranking 129th in the market last year, with revenues of 78.51 billion USD, allowing it to be one of the top 100 global Fortune 500 companies for the first time.

As a leading technology company, Huawei invests huge amounts of its annual R & D revenue and has created 16 research centers around the world. These facilities include the Huawei Center for the Study of Aesthetics in Paris. Huawei has set up a new research and development center at the Max Berik Innovation Laboratory in Ftslar, Germany, where Huawei and Leica are conducting technology research to develop mobile cameras and improve image quality. .

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