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Although Apple has experienced sales and inventory losses in recent days, it has not failed to hold the CES 2019 conference in Las Vegas to mock its competitors and focus on the protection of privacy.
On the roof of the Marriot building, the American company placed a statement in which it was written "What's going on in the iPhone remains in the iPhone," a variant of the phrase known to visitors of the city that says "What happened in Vegas remains in Vegas ", a metaphor for privacy.
An iPhone phone with the rear view camera and the black color appearing at the bottom of the advertisement and the link to the privacy page on the site clearly indicate to Apple that it places users' privacy at the top of their priorities.
The announcement comes ahead of the CES 2019 conference scheduled on Tuesday, which this year focuses on the development of artificial intelligence provided by Google and Amazon's digital assistance.
In order to draw attention to the digital assistants at the conference, Google has placed an ad in the city. Outside a parking lot called "Hi Google", which seems to have encouraged Apple's bold decision, even if it does not participate in the conference.
Apple CEO Tim Cook has repeatedly stressed his company's concern to protect the privacy of its users and not to use their information as a source of income and profit, unlike other companies, which clearly reveals the main competitors of Apple, Google and Facebook.
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