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Electronic games currently consume 26% of the total hours spent using various electronic media, making the gaming market one of the most important and dynamic markets. A new report from the Ericsson Consumer Lab suggests that 67% of gamers will continue to use more augmented reality over the next five years.
The popularity of video games is due to the growth of the mobile and mobile games market. The report, which presents the point of view of 7,000 players aged 15 to 69 in Brazil, China, France, Japan, South Korea, United Kingdom and United States, Out of a Sample of 676 Million People Worldwide, AR's Role in Creating a New Level of Online Gaming and Consequences of Increased Use the reality of the improved game and its impact on everyday life
The statistics covered by the report in the study category indicate that 90% of young men aged 16 to 24 participate in online games at least once a week, with women aged 45 to 59 being an important from the base. The main players, half of whom participate in these games at least once a week.
Augmented reality technology is expected to lead to the development of the video game community in an unprecedented manner, with more than one video gaming enthusiast out of three expressing their interest in augmented reality games.
The study also noted that 10% of "super-players" who play video games on all platforms use almost 50% of the hours spent playing video platforms. However, this situation can change with augmented reality: 36% of non-gamers express their interest in augmented reality games, which is very important because at least 23% of respondents are non-regular players.
Evidence suggests that augmented reality has become a key element of the entertainment era, with 48% of respondents saying that they will use this technology in different types of media, including games, during next five years. It is interesting to note that 7 out of 10 augmented reality players think that technology will create new experiences in the video game world, and most agree that it will change the way video games are played in the world of video games. the future.
As for the future, up to 67% of players say they will use augmented reality more over the next five years. It is clear that augmented reality is ripe to prove its importance in society and that the consumption of multimedia content will be a key element in the future.
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