Haysense Launches 4K UHD Laser Technology in the UAE



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Hisense, leader of the television and electronics industry and official partner of Euro 2020, has launched one of its most powerful products to date.

Committed to meeting the needs of consumers in different markets, the leading brand offers state-of-the-art TVs that set new standards in display technology, including ultra-thin TVs.

In an effort to redefine our TV concept, Hisense has launched a 100-inch 4K UHD laser technology, the latest in a series of award-winning versions.

The new device incorporates an X-Fusion laser light engine capable of displaying a wide range of colors and gradients with great precision.

The new Heysense laser TV can achieve a DCI-P3 color space of 115%, which most standard LED TVs can not achieve.

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The new laser TV is also equipped with a TI DMD chip that allows images to be moved at incredible speeds and at a refresh rate of up to 32 microseconds per 8.3 million pixels, thus providing users with a user-friendly experience. unparalleled viewing.

While most giant LED screens are annoying when installed on the wall, the thin-screen 100-inch Hyisense TV Laser TV is so stylish to the wall that it is wirelessly installed.

The new TV does not require low lighting or hardware and wall accessories like most screens designed by TVs, but the Heisen Lens laser on the walls of your home is completely different.

With the addition of the JBL surround sound system, the DVB-T2 / S2 tuner, the Wi-Fi line and many integrated applications, the user receives an exceptional set of Heysens 4k laser televisions at an unbeatable price.

The 100-inch high definition HDTV was launched in the Middle East and Africa (MEA) market at a spectacular event at the Atlantis – The Palm Hotel in Dubai, bringing together 170 participants from 26 countries in the Middle East and Africa.

Mr. Shen Liu attended the event Xin Liu, Global CEO of Hisense International Limited, and Mr. Jerry Jerry, Managing Director of Hisense in the Middle East and North Africa, and Mr. Jason Jason, Managing Director of Hisense in the Middle East.

"There is a growing consumer demand for our giant TVs, so we are excited to announce the launch of the 2019 laser series," said Jerry.

"This device, with its large size and sleek design, is another example of our commitment to providing everything the consumer is looking for."

"Hisense has invested heavily in the global research and development of its laser technology, resulting in innovative and exceptional TVs that deliver an unparalleled home experience," said Jason.

Heysens in the Middle East and North Africa (MENA) has achieved significant growth, brand awareness and ongoing customer development.

The company's television operations grew by 14% in 2018 compared to 2017, despite the decline in most GCC markets.

The company expects more success and growth in 2019, with a growth target of 25-30% in the television sector.

The sponsorship of the World Cup by Hisense has allowed the brand to be widely recognized and recognized, which has increased sales in the region, especially those of its high end equipment.

Hisense has adopted a clear and specific plan to expand its activities in the region's television sector, supported by a range of technically competitive products, while it strives to achieve annual growth more than 25% over the next five years in the Middle East and North Africa.

Mr. Porus Sheriar, Managing Director of Hisense Middle East, said: "The company has significantly improved its geographic presence and distribution across multiple sales channels in the region, which has contributed to the growth of its business."

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