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Former club president Nawaf Al-Muqairn downplayed all the difficulties hampered by the sponsorship signing of the first team this season.
According to private sources, "Okaz" would have confirmed that Almkirn had been working throughout his presidency on the filing of the care file, which was in its final stages and left only the announcement of the case. 39, corporate identity, in the context of attention to marketing and investments to diversify revenue streams and increase the financial performance of the club.
The sources said that the main sponsorship deal will be made with the "NO" ecommerce platform, supported by the Saudi Public Investment Fund and "a group of influential Gulf investors," as part of of a contract exceeding the club's revenue of 50 million riyals and doubled if the percentage of profits due to the Mass interaction with the club.
The signature of the sponsorship agreement with the Noon platform will be the first to sign other investment contracts with several investment companies that have concluded their formal agreement with former club president, Nawaf Al-Muqrin, before his resignation Monday of the president of the sports authority, Turki Al-Sheikh.
In the same context, Al Muqairn, in his personal account on Twitter, quoted the sponsorship contracts: "The fans of Al-Ittihad, as I promised you previously in the largest sponsorship contract, thank God, it is finished and, God willing, it will be signed in the next days. "
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