Announces Strategic Partnership in Middle East and North Africa between Sim Derby and Abu Dhabi Vegetable Oil Company Tr. Shetty



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19 08 2019

Abu Dhabi, United Arab Emirates. SEM Derby Oil Company (SDO) and Abu Dhabi Vegetable Oil Company (ADVOC), owned by Dr. B. Tr. Shetty, announce a strategic agreement for the commercialization of oil and fat products in the Middle East and in North Africa.

As part of this partnership, SDO and Advoc will work in the region as a sales and marketing team, focusing on essential and specialty fats (bread, butter, margarine, spreads, milk substitutes, etc.). Fats used in confectionery, substitutes for cocoa butter). This partnership will benefit regional customers by giving them access to the sales experience, production capabilities and product portfolio of both companies.

As the ever-changing needs of customers play an increasingly important role in the business, companies recognize the need to accelerate the development of innovative solutions to remain competitive. As a result, the partnership between SEM Derby Lubricants and Advoc aims to help MENA clients by providing customized solutions that call for common skills and understanding in the oils and fats category, conceptualizing, developing and deploying some products.

Dr. Bi said. Tr. Shetty, president of ADVOC, said: "The partnership between SEM Derby Lubricants and Advocates is a solid blend." Understanding specialty greases by HE Derby Lubricants and his extensive expertise in R & D, flexibility and collaborative methodology are unique to ADVOC and over the past two decades, ADVOC has earned a reputation as a reliable supplier based on the needs of its customers in a wide range of oils and fats in the MENA region.

Mohamed Harris Arshad, CEO of SDO, said: "The MENA region is a fast-growing market for SEM Derby Lubricants. Our partnership with ADVOC allows us to consolidate our presence through improved knowledge and capabilities. In the local market and make room for sustainable products and supply chain. Through this partnership, we can leverage our strengths to make compelling suggestions to our customers. "

"Our teams work closely together to develop operational strategies, structures, marketing links and marketing, as well as for consumer access, licensing and other operational strategies. we can unleash the full potential of expertise, "said Nirman Shetty, director of Advocate. Global and local requirements, in addition to putting our customers on the road to success. "

By combining Advocate's understanding of the local market with SDO's extensive experience and practical knowledge of oils and fats, this collaboration represents a dramatic shift in the way these entities respond to the needs of the marketplace.

About the Abu Dhabi Vegetable Oil Company (ADVOC)

Founded in 1997, Abu Dhabi Vegetable Oil Company (ADVOC) is the first edible oil refinery of the emirate of Abu Dhabi. Advoc is one of the three most recent distillation stations of the GCC.

Advocate owns leading brands such as Corolli, Light Life and Sarola and is proud to manufacture its products in Abu Dhabi and export them throughout the MENA region to Saudi Arabia, Oman, Kuwait, Bahrain, Egypt, Lebanon. , Iraq, Pakistan, Afghanistan and Ethiopia. Sudan, Jordan, Maldives, Yemen and other countries.

In addition to the manufacture of edible oils and fats, Advoc also manufactures special oils of ingredients and fatty oils for the food and retail services sector. The company serves hotels, food processing companies, bakeries, caterers, restaurants and cafes. Advocate specializes in custom-made special greases such as butter blends, dairy fat substitutes, frying oils, etc.

Advoc is part of the BRS group of companies, which is owned by Dr. PR Shetty, founder and chairman of the board of NMC Healthcare, Venapler and Neupharma. The BRS group is active in the healthcare sectors (NMC Healthcare, NeoPharma and BRLife) and financial services (Vinapler, UniMoney and UAE Exchange). ), Food (Advoc, Assam Company India Limited, Royal Catering), Education (Bright Riders Bright School, Deira Private School, International Community Nursery) and Environment (eligibility for waste treatment).

About Sim Derby Oils

SEM Derby Oils (SDO) is a wholly-owned subsidiary of SEM Derby Plantation (SDP), the world's largest producer of palm oil (in terms of cultivated area) and the world's largest producer of certified sustainable palm oil (CSPO).

Launched on March 4, 2019, SDO represents the entire SGP's Mineral Operations (Refining and Distribution) division, which operates in 14 countries around the world. These activities include the manufacture, sale and marketing of oil and fat based products, palm-based biodiesel, nutrients and other derivatives.

SDO aspires to sustainable, integrated and innovative quality, to foster brand trust by focusing on human life. The company's motto, "Together, we realize the potential," reflects SGO's philosophy of helping its partners create quality products that enable people to live sustainably. In August 2019, SGO employed more than 2,750 people.

About Sim Derby Plantation

SEM Derby Plantation (SDP) is the largest palm oil plantation company in the world (in terms of cultivated area), producing about 4% of the world's certified palm oil. It is also the world's largest producer of certified sustainable palm oil with a production capacity of over 2.46 million metric tons.

As a global integrated agricultural company, the company runs companies spanning the entire spectrum of the palm oil value chain, including high and low level activities, research and development, renewable energy and l & # 39; agribusiness. High activity activities, mainly planting, harvesting and milling of palms, are scattered throughout Malaysia, Indonesia, Papua New Guinea, the Solomon Islands and Liberia. In addition, its minimal activities, called "Sim Derby" oils, are distributed in 14 countries of the world. Its activities include the manufacture, sale and marketing of oil and grease-based products, oil compounds, palm-based biodiesel, and nutrients. and other derivatives. SDP also works in the cultivation of rubber and sugar cane, as well as in the breeding.

With a workforce of over 95,500 and a focus on operational excellence, research, innovation and sustainability, SDP is one of the largest publicly traded companies on Bursa Malaysia with a market capitalization of , 01 billion RMB (7.42 billion USD) on 2 August 2019.

Source: AETOS thread

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