Apple is acquiring Paul String to develop Siri Assistant



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According to Axios, Apple's acquisition of Pullstring, an emerging US company specializing in the design and development of voice applications and artificial intelligence.

The transaction amounted to $ 30 million, plus about $ 10 million of additional payments that the company would receive if its future performance were successful.

With this acquisition, Apple aims to enhance the capabilities of its Siri digital assistant and make it as competitive as the digital assistant Alexa for Amazon and Google's voice recognition wizard and to improve the capabilities of sound "Home iPod" and developer ecosystem Stories, contests and other games for children.

Paul String, which Apple has not yet confirmed, was founded in 2011 by a group of former employees of the famous Pixar art production company, and then developed apps for the company. audio interaction of games, including the application of Hello Barbie General. And expanded to offer products that can communicate with Alexa and the Google assistant.

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