Apple prepares to announce important event in its history



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Apple is preparing to announce the biggest quarterly revenue in its history by announcing its financial results for the three months ending last December, later this week, due to record sales of the iPhone 12, in what seemed to be an unparalleled success in the face of the consequences of the pandemic.

Forecasts from analysts on Wall Street indicate the company is on course to achieve estimated quarterly revenues of $ 100 billion, the highest quarterly revenue on record, after including sales of new phones in the statements financials for the first quarter of the company’s fiscal year, which begins in early October each year, according to a report. For Market Watch.

Analysts say Apple has benefited from the pandemic with increased sales of Mac and iPad devices, as millions of people around the world commute to work from home amid government lockdowns to deal with the consequences of the pandemic. as another major source of income for the giant company other than traditional phone sales.

A research note released by Morgan Stanley said: “It has coped well with the aftermath of the pandemic by focusing on sales through its online stores rather than traditional sales methods that have been shut down for long periods. periods due to the pandemic. “

The company has around 270 stores in the United States, while the number of its stores worldwide is around 510 stores, all of which have almost completely closed for long weeks amid the Corona pandemic that has swept the world since beginning of last year.

The company has also closed several of its stores in recent times in the United States after scores of them were looted and robbed amid protests in the United States following the murder of the citizen. African American George Floyd by a local police officer.

FactSet data shows the company is expected to earn $ 1.41 per share in profit in the last fiscal quarter, up from about $ 1.25 a year ago, in addition to making $ 102 billion in revenue against $ 91.8 billion a year ago.

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