Cinema in the light of Corona … an Egyptian film that achieves “zero income”

Virus director Osama Omar has announced in press releases that the film will be screened in Gulf countries on the 17th of this month, and Omar has revealed that there is already an agreement with one of the platforms. electronic forms, to also display the film through it, as part of the work team’s attempts to save the film from failure.

Do you “Crowned” Reason?

Art critic Tariq Al-Shennawi says that what happened with the “virus” is strange, but it is not new, because there are similar incidents, because there are other films which were shown under normal, not exceptional, circumstances, like the one we live in now, citing films that were pulled from theaters due to low income, such as the movie “Muhammad Hussein” from With the Egyptian Actor Mohamed Saad and the film “Citizen Kaf” directed by the pioneer of Egyptian realism Salah Abu Seif.

Contrary to what is expected, El-Shenawi assures Sky News Arabia that the Corona pandemic is not the main reason, but rather a sub-factor for the failure of films shown in 2020, considering that artistic quality is the key. main criterion that determines the fate of films in theaters.

He added: “No product will be subject to loss, and any filmmaker who claims to be the redeemer of industry in Egypt cannot be considered honest, as these are false slogans to no longer attract audiences. “

In response to some expectations of the impact of electronic display platforms on cinemas, the Egyptian critic explains that theaters cannot stop in Egypt, stressing that alternative platforms will be a strong motivation for filmmakers to develop their artistic works to be shown in cinemas, to be attractive enough for an audience to watch them in the cinema.

He concluded: “Electronic display platforms are currently flourishing due to the Corona crisis and the tendency of some to watch movies at home, but with the end of the crisis theaters will resume competition and the conflict will be more intense between the filmmakers, which is in the public interest. ”