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France adopts the recycling of fashion and accessories … instead of destroying it
by Stella McCartney – drawings by Stella McCartney, who first adopted the protection of the environment and rejected the use of leather
London: Middle East
S Interest in the fate of clothing and accessories that have not been sold. The fashion cycle does not stop and each season its manufacturers have to set up a new forget the old one. Rumors that the destruction so as not to fall into the hands of undesirables, and some were in the fate of the markets, "Outlet", which sells the fashion of the past seasons at reduced prices. However, the question remains open and has raised many concerns in recent times, particularly with the growing importance of environmental protection and similar issues in this area.
France is the first country to adopt a law providing for the destruction of food It has not sold and distributed to those who need it. He is also taking serious steps to do the same for clothing by 2019, either by finding ways to recycle or donate to charities.
This approach is part of a strategy to perpetuate the French economy rather than "production, sale and destruction".
According to a study by the Ellen McCarthy Foundation, France alone has 600,000 tons of clothing and accessories per year. Only a third of that number is recycled or distributed to charitable organizations. For the new strategy to succeed, it is expected that the government will provide incentives to businesses and fashion houses, probably by reducing taxes so that there is a link between them and recycling.
More than once, as well as the use of recyclable materials, while finding new ways of marketing unless they are sold. Chanel has confirmed that she does not favor the destruction of unsold merchandise, adding that she does not produce any quantity until she receives orders from the stores, which l & # 39; prevents to produce more than necessary.
But not all fashion houses and businesses think the same way. Last year, Danish television attacked the Swedish H & M, which found that it was burning 12 tons of new clothes that were not sold each year, although the company denied the accusations.
Louis Vuitton prefers to get rid of his props
The French movement coincides with the global campaign against the use of plastics on the one hand, and with the growing awareness of the need to protect the plastics. environment on the other hand, which led to the recovery of companies that adopt recycling or the use of sustainable materials. Consider the environment. Including the American company Patagonia, which produces sportswear made of organic cotton, chlorine-free wool and treated polyester. Seventy-five percent of the clothes themselves are recyclable, with the help of the consumer.
The Swiss company Biawa also offers clothes made entirely of recycled materials, which are produced by dissolving treatment materials and turning them into pellets and spinning them into threads in a German college, apparently
] France Fashion
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Source: Middle East
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