"Global noncommunicable diseases" examines the success factors of awareness campaigns

Sharjah 24:

The closing day of the Global Forum on Noncommunicable Diseases in Children and Adolescents, organized by the Friends of Cancer Patients Association, was held over two days at the Gawhar Events and Conference Center. in collaboration with the Alliance of Noncommunicable Disease Prevention Organizations for Children. Integrated approach to noncommunicable disease control and mechanisms for transmitting awareness messages from the WHO portal "to local communities and policy makers.

Diana Vaca McGhee, Director of Global Advocacy at the American Heart Association, Ms. Michele Farmer, President of the Alliance for Noncommunicable Diseases in Children, and Christina Parsons Perez, Director of Capacity Development at the #American Heart Association 39, Alliance for Noncommunicable Diseases, where they discussed and discussed steps in planning awareness campaigns, highlighting the importance of preparing noncommunicable disease awareness messages in proportion to the target group.

Dr Michele Farmer called for the preparation of a simplified and realistic fact sheet on noncommunicable diseases affecting children and adolescents, with the aim of providing the target population with detailed information on these diseases. in a clear and concise manner without resorting to complex medical terminology. Outside the realm of medical understanding, highlighting the importance of this type of relationship and their role in cancer, heart, blood vessel, obesity, diabetes and asthma awareness.

Christina Parsons Perez said: "When planning a health awareness campaign, it is necessary to refer to previous experiences, the results of the latest medical research, to accurately define the targets and to study the target audience to ensure that awareness messages reach the desired form – it is the decision-makers, in which case the messages must be well thought out to take into account the context of the decision-makers and their vision of the health issue. "

For her part, Diana Vaca McGhey indicated that the purpose of this dialogue session was to share knowledge and experiences on launching awareness campaigns and initiatives, prioritize them and implement them, highlighting that the private sector was a key partner in the fight against noncommunicable diseases at the local and global levels.

The last day of the forum was marked by the organization of several discussion sessions aimed at highlighting a series of awareness raising initiatives and noncommunicable disease awareness campaigns, through which it was revealed and measured on its achievements, the importance of this type of campaigns and its role in promoting awareness of health and medicine. In the community, provide support to patients, especially cancer patients, and encourage them to continue treatment.