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Several US states have decided to launch anti-monopoly lawsuits against “Google”, the digital giant being accused of using its dominant position in the market to highlight its own offers among the results of its search engine, according to Politico .
The American site, citing several unidentified sources, indicated that it was possible to file a complaint against “Google” Thursday at the initiative of the states of Colorado and Nebraska.
Several digital platforms, including “Amazon”, “Yelp” and “Trip Advisor”, which provide recommended products or services, have previously complained that “Google” gives preference to its special offers in search results.
Google’s targeted lawsuits will focus on whether the search engine, by its nature, hurts competitors, according to Politico.
This issue adds to a series of challenges facing the Mountain View, Calif., Based company, which has already faced lawsuits from the US Department of Justice over its model of free services and targeted ads based. on user data.
The US government accuses the giant group of practicing an “illegal monopoly” in Internet research and advertising, and has launched the largest investigation into monopoly practices in decades, paving the way for the group’s eventual dismantling.
These lawsuits, which are expected to run for many years, constitute a new front of collision between the government and Internet companies, and there is no doubt that their repercussions will be severe for the industry.
However, proving abuse of a dominant position is not easy. Google, for its part, called these actions “seriously flawed”.
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