Puma sportswear company launches its first smartwatch

Puma, the world's leading manufacturer of sportswear, announced Thursday its first smart watch brand at the IFA 2019 consumer electronics show in Berlin.

The German company has collaborated with the group Fossil (specialized in the production of smart watches) in the development of its watch over the last twelve months. Clever.

The Puma smart watch, which targets the company's athletes, features a 1.15-inch AMOLED (AMOLED) type circular screen in a 44mm diameter nylon and aluminum frame. The watch is water resistant while swimming and is lightweight and weighs only 27 grams.

The watch has 512 MB of RAM and 4 GB of internal storage. The company claims that the battery of the watch is sufficient for 24 hours of average work.

Puma sportswear company launches its first smartwatch

Since the watch is optimized by WearOS, it supports certain technologies, such as electronic payment via NFC technology, which includes heart rate sensors, fitness monitoring and also supports the Google's smart assistant.

In the past few years, Puma has started offering some technical products, starting in 2016 with the launch of self-closing sneakers, accessible via a wireless smartphone. Last year, he launched a shoe that can be connected to the phone via USB or Bluetooth.

As for the watch, Puma plans to launch on the market from November in three colors: black, white and yellow. Puma launches its first smartwatch