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Barcelona (Spain) Sony, Japan, which has fallen sharply in the sales race against its rivals South Korean and Chinese, seeks to exploit its history in the film industry by introducing new phones with screens for filming and to display movies.
Yesterday, at the Mobile World Congress in Barcelona, the company unveiled a new multipurpose phone, the Xperia 1, a device with a light emitting diode (OED) screen.
The phone comes in a 6.5 inch screen but unlike the other monitors of the same size, the company did not use the normal dimensions, and decided to use the dimensions of 21: 9, this which gives it a longer look than any other phone.
The company says the phone is powered by HDR technology and has improved thanks to Sony's Bravia TV technology.
It is also capable of capturing and recording a 4K video in 21: 9 format. These dimensions have been used in two other medium-sized phones, the Xperia 10 and the Expressia 10 Plus.
"The company has a rich heritage in meeting the technological requirements of professional filmmakers in terms of sound and image," said Mitsuya Kishida, president of Sony Mobile Communications.
"The new Xperia phone will provide original technologies with many professional-level features to offer the entertainment experience offered only by Sony."
The phone has 4 cameras, three of which at the back, all 12 megapixels, but one of 26 mm wide with optical installation and the second of a width of 52 mm for focusing.
The other supports the optical stabilization function, the third lens is very wide 16mm, the front camera 8-megapixel.
"Phones are a step in the right direction, but Sony still faces daunting challenges to offer its competitors phones with new features and affordable pricing," said analyst Paolo Pascatori. .
"I would like to mention the Asian smartphone manufacturers who are evolving in secrecy and are increasing their market share very quickly, as confirmed by the latest announcements from Huawei and Shaoi."
Like other phones on the Android market, the Xperia 1 features the new Snappardragon 855 processor, 6GB of memory and 128GB of internal storage. It can be delivered with external memory cards with a maximum capacity of 512 GB.
The price of the phone is 1.1 thousand dollars, which makes it more expensive than many smart phones, although it does not offer features such as very fast shipping or wireless .
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