Netflix may be on the verge of becoming a traditional film studio.
In the wake of the broadcast giant, who is about to win the Oscar for best film with "Roma" at the 91st Academy Awards Sunday – and still having a historic night with the film winning three wins – it is now recharging his batteries to take another shot. will ring next year.
"The Irishman" by Martin Scorsese is perhaps the first Netflix movie to get an extended theatrical release.
A source close to the exit strategy told Business Insider that the Oscar winner was keen for a wider release and a longer life in the theaters than Alfonso Cuarón's film "Roma".
Read more: What Robert De Niro says about aging in Martin Scorsese's film "The Irishman" and everything we know about the process
The Hollywood Reporter on Wednesday released a similar article to the media, saying Netflix was discussing with exhibitors to make it a reality in Scorsese's gangster film starring Robert De Niro, Al Pacino and Joe Pesci.
But Netflix may have already indicated his plans for release for "The Irishman" with the movie trailer that took place at the Oscars. Although he showed no sequence, his text at the end indicated: "In Theaters This Fall". Generally, when Netflix launches movie trailers, the text says "In Select Theaters" or "Exclusive Limited Theatrical Engagements", as it did with "Roma".
Here is the trailer of "The Irishman":
"Since this took place in the middle of the broadcast of the Oscars, Netflix knew that he had to expand his field of action, whether he got the best picture or not," the source said. Business Insider. "Filmmakers want rewards, but they also want real theatrical releases."
And if Sunday's Oscars were an indication, Netflix still has not gained enough influence to get the best picture possible.
Although the company broke the protocol and gave "Roma" a limited theatrical release for three weeks before being broadcast, Steven Spielberg was convinced that the films considered for the Oscars had to fully respect the experience theatrical.
"I hope we all continue to believe that the greatest contribution we can make as filmmakers is to offer the public a theatrical experience," Spielberg said a few days before the Oscars, while accepting the Filmmaker award at the CAS Awards of the Cinema Audio Society. "I firmly believe that cinemas must be eternal."
The biggest chains in the country – AMC, Regal and Cinemark – have refused to show Netflix titles because the company would not adhere to the industry's mandate that theatrical releases last for 90 days before being broadcast. broadcast on other platforms. And for "The Irishman" to be truly broadcast on a large scale, Netflix must have at least one of these major channels.
It seems that Netflix has begun to realize that to become the first streaming company to win the biggest Hollywood award, it must do something that it does not like to do: respect the rules.
Netflix did not respond to Business Insider's comment request.