[ad_1]
The Secret Deodorant brand announced Sunday that it would donate US $ 529,000 to help bridge the gender pay gap alleged for the US women's football team.
According to Fox Business, this donation makes Secret, a subsidiary of Procter & Gamble, the first sponsor of the US Women's National Team (USWNT) to publicly support the players' claims that they are paid less than men and deserve more. Secret made this announcement in a full page ad in the New York Times Sunday edition.
The advertisement begins by explaining that since there are 23 women on the team, she will pay a total of $ 23,000 to each player (for a total of $ 529,000). He then continues to use some buzzwords – as "right-hand side of the story" – to emphasize his program.
"As a partner, we know the American Football Federation is an organization of considerable strength, "Says the advertisement (italics in the original). strength to be on the right side of history. "
"But after all the toasts, the cheers, the parades and the awards are fading, the question remains. Inequality is more than paying and the players; it is about values, Continues the announcement (original underline). "Let's take this moment of celebration to advance women's sport. We urge the American Football Federation to be a beacon of strength and end gender pay inequality once and for all, for all players. "
The women's team filed a complaint against the Federation earlier this year, alleging discrimination on the basis of sex because it was paid less than male players. As The Daily Wire wrote last month, the difference stems largely from the differences in revenue generated by the teams and the compensation structures described in their collective bargaining agreements. As far as FIFA is concerned, the Men's World Cup brings in more than the Women's World Cup – at least it did before. The 2014 Men's World Cup generated $ 4.5 billion in direct revenue for FIFA, while the Women's Cup brought in a fraction – millions.
But shortly after the publication of this article, the women's team published reports that it brought more revenue to the American Football Federation (separate from FIFA) than the men's team. Women reported generating $ 50.8 million in revenue, compared with $ 49.9 million for men. It's a small difference, but enough to cast doubt on the income claims.
The Tampa Bay Times, however, noted that the payroll issue is much more complex. The women's team only surpassed the men's team in one year – 2016. The men's team won a little more. But the women's team has barely begun to earn as much revenue as the men's team in the past three years, the Times reported:
Looking back each year, 2016 was actually the only year in which the women's team generated more revenue from gaming – $ 24.11 million versus $ 22.24 million for men. In 2017, both teams generated roughly the same turnover with $ 14.61 million. In 2018, the men's team generated $ 13 million against 12.03 million women.
This trend marks a reversal from previous years: in 2014 and 2015, the men's team earned $ 8.31 million and $ 11.71 million, respectively, over the women's team.
Much of the remaining dispute is more difficult to quantify, the Times reported. The women's team is starting to attract more and more viewers, which has resulted in increased revenues. The teams also have different collective agreements. Women earn more basic salary and bonuses, while the men's team receives only bonuses.
The women's team has improved in recent years. A new collective agreement appears to be what she needs to solve her current compensation issues.
[ad_2]
Source link