UEMOA: the lack of innovation, a brake on the use of the bank card (responsible)



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According to Blaise Ahouantchédé who was speaking at a panel on the development of innovative financial services within the framework of the panels of the week of financial inclusion organized by the Central Bank of African States of the West (BCEAO), "the low use of bank cards is also linked to the lack of maturity of the market."

He also mentioned the aggressiveness of some mobile operators with fifty million mobile money. On this point, Mr. Ahouantchédé justified the low use of bank cards by the fact that the UEMOA zone totals 45% of young populations. But they are fond of technology and use their tablets and smartphones much more in place of the bank card to make transactions.

On another note, the Director General of GIM-UEMOA lamented the non-acceptance by merchants of TPE terminals. "It's up to the states to play their part at this level," he said.

To encourage the use of the bank card in the UEMOA zone, Mr. Ahouantchédé recommended to emphasize the quality of services and to reassure the population through financial education. "Today we are seeing an evolution towards digital convergence. It is this convergence that will be tomorrow the catalyst, "said Ahouantchédé.

As for Ousmane Thiongane, Director-General of the Union of Community Mutual Savings and Credit Institutions (U-IMCEC), he urged banks to go to the populations by doing digital collection.

In the same vein, he considers it necessary to work with the diaspora, stressing the need to "see how to digitize money transfers and think about ways and means to use these funds for purposes other than consumption."

MS / cat / APA

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