Sensor Tower: The introduction of the Clash of Clans battle pass increased revenues by 72%

Clash of Clans launched its fight pass in April and the new monetization model has allowed mobile gaming to increase its revenue by 72% over the past 30 days, according to Sensor Tower market analyst.

In total, Clash of Clans has generated 71 million US dollars on iOS and Android. That's a lot of money, especially since the mobile strategy game was launched in 2012.

This $ 71 million is also much higher than the $ 38.6 million that Clash of Clans had spent in April 2018. In Battle Passes, users pay once for a progression system that unlocks objects when they are in use. they play. The model, which Fortnite has popularized, brings in money and encourages people to keep playing.

Since January 2014, Clash of Clans has generated $ 6 billion and 607 million installations.