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Alphabet achieved revenues of $ 32.7 billion in the last quarter, 26% more than a year ago which is most likely to thank the advertising growth and strengthening business "cloud"
According to an activity report published July 23, net profit and Google's parent company was in the second quarter of this year 3, 2 billion dollars if the recent European Commission fine $ 5 billion due to illegal restrictions on mobile devices with the Android operating system. Excluding this sentence, Alphabet's profits would rise to about $ 8.3 billion, more than predicted by analysts and substantially more than $ 3.5 billion in the second quarter of last year.
The European Commission has asked for major changes from the alphabet
The European Commission has asked Alphabet for a major change on its Android platform which could significantly affect the revenues of the research. Alphabet says would appeal the decision of the Commission, while executive director Sundar Pichai said that it was premature to conclude that the regulator's demands would influence on long-term company operations. Meanwhile, the company's advertising growth continues and advertising on Google accounts for 86% of total Alphabet business revenue. The strong growth of the economy has prompted businesses to spend more on advertising, while moving away from advertising through traditional media to move to online advertising and social media. Google dominates both mobile and desktop navigation.
Alphabet is well managed by competition
The results show, according to analysts, that Alphabet is well aware of Facebook's fierce competition in the mobile and video advertising market. that keeps growing because advertisers are willing to pay a few seconds of attention to the targeted viewers. According to an eMarketer analyst, Google will have a share of 37% in the digital advertising market in the United States this year, which is however less than 39% last year but still the most great part. 19659008] The report also showed that besides Google itself, which includes Internet browsing and YouTube, and other parts of Alphabet business to which the company is investing significantly, such as hardware and services "cloud" records growth. Thanks to better than expected commercial results, the price of Alphabet shares rose Monday in Wall Street's extended trade by nearly 4%.
Source: SEEbiz
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