Paris Saint-Germain starts its first e-sport challenge in Singapore



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Two players from the Paris Saint-Germain (PSG) FIFA team – Lucas "DaXe" Cuillerier and Johan "ManiiKa" Simon Two – will take part in the first PSG eSports challenge in Singapore.

Held July 29, the two will face competitors including the Singapore team, Team Flash – composed of national representatives Amraan "Amraan" Gani and Joseph "Zarate" Yeo – as well as the regional champions of the Asian Championships recently concluded and the winners of the Paris Saint-Germain Community Tournament

This is the first e-sports activation of Paris Saint-Germain dedicated to fans of Singapore. The challenge coincides with the participation of the Paris Saint-Germain men's football team at the Singapore World Cup, which runs from July 25 to August 1.

According to the press release, the organization of the PSG eSports Challenge 2018 "demonstrates the dynamism"

Fabien Allègre, director of merchandising and diversification of Paris Saint-Germain, said: "With eSports, we diversify the brand Paris Saint-Germain in order to reach a new audience and especially young people in Asia with whom these new heroes resonate. "

Sebastien Wasels, general manager of the Asia-Pacific, Paris Saint-Germain, has stated that it was a "pleasure" to collaborate with the Singaporean team. Flash, and it will be a "first that will be extended in the long run."

"E-sport is an integral part of the club's international development strategy and we hope to leverage the popularity of sport in this region and engage with the wider e-sports community," he said. he added.

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