Snap Plans Hardware Push With AR Shows, Drone – Information

Snap is preparing for a new push in hardware with a more advanced version of its Spectacles smart glasses that feature displays capable of augmented reality effects, according to two people with first-hand knowledge of the device. He also revived a multi-year effort to build a drone.

Unlike Snap’s previous smart glasses models, this version of the product isn’t aimed at the mainstream market, but rather aimed at developers and creators, another person familiar with the plan said. These groups are already the creative force behind many very popular AR effects on the Snapchat app for mobile phones, known as lenses. Snap is likely hoping that the developers will come up with software experiences that can work on the new device, which could be offered to a larger group of customers at some point in the future.