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Spotify is testing a new level of low-cost, ad-supported subscription called “Spotify Plus”. The subscription level is described as having “unlimited hopping and listening on demand”, while also incorporating advertisements like what is seen on the company’s free subscription level.
Currently, Spotify’s free tier doesn’t allow users to skip more than six tracks per hour. Users can also only listen to specific tracks from 15 selected playlists, from editorial-selected playlists to algorithmically generated playlists, such as your “Discovery Weekly” and “Daily Mix” playlists. . Other than that, free users can only mix tracks. To avoid all of this, you can subscribe to Spotify’s full premium service, although it costs $ 9.99 per month. However, as reported The edge, Spotify’s “Plus” tier may cost as little as $ 0.99 per month. However, other prices are also tested.
Spotify confirmed The edge in a statement that he is “We are always working to improve the Spotify experience and we regularly conduct tests to inform our decisions”, and that they are “Currently testing an ad-supported subscription plan with a limited number of our users. ”
The company has also confirmed that there is no guarantee that Spotify Plus will launch at its current level, if at all. “Some tests end up paving the way for new offerings or improvements, while others can only provide learning. We have no additional information to share at this time.
Spotify likes to test features on end users, some of which are found in the main app. For example, the company announced earlier this year a new HiFi tier for lossless music streaming, which has yet to be fully realized. However, other features, such as group music listening sessions, were discovered early last year and are now available to all users, so it is entirely possible that this feature will eventually be released. launched for everyone.
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