20 minutes – This rare photo is worth more than a million francs

The village of Nammos, a luxury shopping center on the Greek island of Mykonos, feast and feast, would like to become famous. And how do we become famous? For example, by inviting the grand opening party Gigi Hadid (23 years old) and Emily Ratajkowski (27 years old) and paying as much money to the two top models that they say to their 41 and 18 millions of Instagram followers of Nammos Village. Tada – what is Saturday night last

And if you really want to be sure that very, very many people have wind of the Great Opening, let them go You also steal topmodel icon Kate Moss (44).

The question that comes back: how much money, for the love of God, had to flow here? Daniel Koss, managing director of the Zurich influence agency Yxterix, is cautious in his assessment: "The price depends on many factors we do not know – for example, how many Instagram posts have been accepted or if shopping center operators and know the models.Maybe that there was a price of friendship. "

According to industry standards, Koss would give 470,000 francs to Gigi Hadids for a party post and 400,000 francs for Emily Ratajkowski's two posts. "I can not gauge the gauge for Kate Moss because she belongs to the old guard and is probably totally independent of social media. "

" Everyone is looking for a vacation "

The village of Nammos could have spent more than a million francs for its three special guests. Madness? "Not at all," says the expert. "The investment will be worth the hardly worth it for the tourist shopping center, because its market value is enormously enhanced with the three international superstars as partners. In addition, the press reported – this range gives virtually free on the top.

The influential Swiss Andrea Monica Hug (28) does not believe that the top models have just left because of the money on the island: "Everyone is angry good holiday and a nice hotel – and if you get paid for it, so much the better.

In addition, it is always decisive who is invited outside of you. "When I'm invited to a press trip, I always check who else comes in: did the customer make a round trip or deliberately choose his guests?" Who knows – maybe Gigi Emily and Kate just wanted another turn to speak.

(Mar)