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Up to now, the smaller suppliers were active in the electronic cigarette industry. Because liquids containing nicotine have been licensed in Switzerland since the month of April for electronic blowing, large retailers now have their taste too. "We plan to include electronic cigarettes and nicotine-containing liquids in the range," says a Coop spokesperson "SonntagsZeitung"
Denner does not currently offer electronic cigarettes, but is observing the market and checks its own additional assortment information. The kiosk operator Valora added the products of the Swiss supplier Insmoke to its product range in June and expands its range this month. "We assume that e-cigarettes will develop over time a respectable part of the nicotine market," says a spokeswoman.
"High Marketing Budgets"
"The big tobacco companies will become their Cigarettes soon on the Swiss market – with a high marketing budget as a result," said Stefan Meile, CEO of the company. In fact, even the big tobacco companies are in the starting blocks, Japan Tobacco International, which includes brands such as Camel and Winston, wants to launch its e-cigarettes in Switzerland this summer, according to the company. SoZ said: "We are working hard to achieve this."
Manufacturers and retailers in Switzerland have the right to talk about them Legal restrictions like tobacco do not exist Electronic cigarettes are covered by food law, although e-cigarettes should be treated as tobacco products under the new law on tobacco products, but this will not come into force until 2.
"When delivering electronic cigarettes, neither the age of delivery is regulated nor advertising restrictions," writes the Federal Veterinary Office and Food Safety. A round table of representatives of industry and authorities was a week ago, according to SoZ without concrete results. In September, they want to meet again to agree on a code for the protection of minors and advertising restrictions. (pd / cbe)
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