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Berlin / Glasgow (dpa) – From August 2nd to 12th, a new multi-event will cast a spell on sports fans.
The 1965 and Berlin European Championships are considered as the small Olympic Games of the continent and present a project on how to gather the European Championships in seven sports and in 13 different disciplines at the same time. time.
What are the European Championships?
In principle, it is a grouping of seven European championships in athletic athletics, swimming, gymnastics, cycling, triathlon, rowing and golf in eleven days. Only the European Championships in Athletics are held at the Olympic Stadium in Berlin, all other title fights in Glasgow and the surrounding area. From August 2 to 12, more than 4,500 athletes from 52 nations will compete for 188 medals in both cities.
What are the reasons for starting such a format?
The European Championships in traditional Olympic sports arenas have a long tradition of more than 120 years. Due to the growing prevalence of football on television, the European Championships should now help to strengthen the interest in individual sports. "We want to create a sporting event that values the champions of Europe and that the public absolutely wants to follow in the media and on the spot," said Marc Jörg (Switzerland), President and CEO of the European Championships. German press agency. "The whole is bigger than the sum of the parts."
When was born the idea of such a multi-event?
For more than ten years, the European associations have been planning to regroup the title fights. Since 2011, people have been working on this project, which has enjoyed a similar level of popularity on other continents for decades, such as the Asian Games or the Pan American Games.
Why are the championships held in two cities?
Originally, only one place was the destination. But different interests of the associations, marketing strategies and television contracts have finally led to the current compromise solution with Berlin and Glasgow. In fact, even more European sports federations wanted to join in the adventure, but had already set up venues or television contracts to launch the pilot project. It is conceivable that, if the first succeeds, more sports will be played in the European Championships in the future.
Can Glasgow handle such a multi-event?
With the excellent holding of the 2014 Commonwealth Games and the 2015 Turning World Cup, the Scottish metropolis proved that it had potential for such a mass event. The organization and logistics should not be a problem. One problem was schedules, so decisions in different disciplines do not overlap.
Which associations are hoped for?
"The European championships of the multisports championships will be more visible and more frequented," said Georges Guelzec, President of the European Union. The schedule of appointments already overloaded should be clearer by the compression of sports events. But above all, the goal is to absorb the decline in the audience in recent years.
What are the expected TV audiences?
The plans of the television stations show that these games involve much more hours of transmission with a much larger reach and about 1.3 billion potential viewers. The European Broadcasting Union (EBU) has more than 2,800 hours of broadcasting in 43 European countries. With ARD and ZDF, more than 100 hours of transmission and other online offers are planned. The schedules of the various European Championships were forged together to balance the individual needs of the associations with the interests of the broadcasters. Daily transfers from morning to evening are planned.
What is the future of the European Championships?
If the days of Glasgow and Berlin are a success, nothing will stand in the way of a four-year pursuit despite the high costs to the organizers. This could increase the attraction of other associations to participate in the show. "The UEG thinks this idea works and hopes for a continuation in 2022," said Lisa Worthmann, secretary general of the European Gymnastics Federation.
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