The purchase price and the consequences



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The furniture takes over Bexio. The COO of Bexio on rumors and the future strategy. Bonus Info: How many million pieces of furniture should have been paid for Bexio.

The furniture acquires the company Bexio software company. According to the announcement, the insurance company intends to expand numerically its position in the SME market. On the other hand, Bexio, as a subsidiary of Mobiliar, receives an additional boost to further develop. Bexio will continue to operate independently.
With respect to the facts of today, officially known. Rouven Mayer, chief operating officer of Bexio, answers other questions.

inside-it.ch: Bexio should continue to operate independently. Rouven Mayer: Yes, all employees, management and employees remain on board

In the past, Swiss Life and Swisscom

invested in Bexio. Rouven Mayer: No, the furniture took more than 100% of the shares. Bexio remains an independent company and all existing partnerships remain unchanged

Is it true that the furniture has not yet been one of Bexio's partners, but only Swiss Life among insurers?

Rouven Mayer: That's right.

The press release mentions that the collaboration with the Swiss Life partner is continuing. Its website also mentions UBS and Credit Suisse as closer partners in the financial sector. Do these partnerships continue?

Rouven Mayer: Yes, all partnerships continue as usual

And the real main question: what does the acquisition mean for the strategy of the Bexio platform? As a daughter of an insurer, can we hope to be perceived as an independent business by other potential partners (insurance companies and banks)? Urs Prantl, a management consultant, recently wrote a long report for us on Bexio. He knows Bexio so well. And he is very doubtful that the platform strategy can be pursued under the new property.

Rouven Mayer: Our strategy remains unchanged. This means that we will continue to integrate more partners in the future. On the contrary, we even assume that we can still accelerate our platform strategy.

Among your competitors, there is the thesis that Bexio has more money and must therefore be spared furniture (inexpensive). What does Bexio say about this?

Rouven Mayer: We are doing very well financially. And we do not comment on such rumors.

And the price is 35 times hot
If Bexio has not worked well financially, this has now changed. A usually knowledgeable source sent us to 'Mergermarket & # 39; d & # 39; ACURIS. This is a recent memo by financial analysts that discusses the takeover of Bexio.

Analysts rely on two unnamed sources. These put the purchase price at 115 million francs.

Mobiliar, Bexio, Swiss Life and GCA Altium consultants involved according to the & # 39; Mergermarket & # 39; have not made any comment.

According to self-assessments, Bexio has 15,000 customers who pay between 29 and 99 francs a month. According to the "Mergermarket", the purchase price of 115 million francs equates to nearly 35 times the annual turnover of Bexio in 2017. It would be a high price for the furniture to strengthen its position on the SME market.

Today Bexio has around 80 employees. (Hans Jörg Maron / Marcel Gamma)

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