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Facebook boss Mark Zuckerberg is attacked: investors and governments.
About $ 123 billion in two hours. Never before in the history of Internet companies has a company lost as much of its market value as Facebook has since announced. The stock price fell by more than 15% at the close of the market. When even David Wehner, Facebook's chief financial officer, openly answered critical questions from analysts, investors punished Wehner's clear ads with a panic escape: the Facebook headline plunged from 217 to around 179 dollars, losing ground on Thursday .
But what did investors do exactly like that? Facebook narrowly missed the high expectations of analysts, highlighting figures for which all other companies would have been celebrated. The quarterly business figure grew 42% to $ 13.23 billion ($ 11.31 billion) year on year thanks to the boom in advertising online. Earnings rose 31% to $ 5.1 billion. The number of users has increased by more than 200 million to 2.23 billion years on the year
This was not the retrospective, but the prospects for the year. the future that frightened investors. Facebook is undergoing fundamental structural reform and is subject to political and regulatory pressures. After the social network made headlines the year following the 2016 US elections as a multiplier of false news, racism and extremism, boss and founder Mark Zuckerberg promised an improvement and announced radical change.
Getting Started with "Stories"
The news feed should no longer be where users spend most of their time. Instead, users of the "Stories" feature summarize their experiences in everyday life with collages of images, video clips, text modules and short stories. No cat videos or sinister reports should promote user engagement, but have lived together daily adventures. "Stories" are not only in Facebook, but also in WhatsApp and Instagram function that should divert the attention of the news feed with its problems.
The catch: Facebook can not say exactly whether its classic ad formats in the user mini-stories work as well as in the news feed so far. "We really do not know if this can be monetized as well as the news feed," said Facebook general manager Sheryl Sandberg during the conference call. The consequence of the reorganization: Sales growth will decline significantly in the second half of the year and will probably drop to less than 30 percent, said finance director Wehner.
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