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Apple published a handful of new ads promoting the portability and convenience of the iPad on laptops and traditional paper solutions. The 15-second commercials focus on how the iPad can make things the most tedious – travel, notes, paperwork and "things" – a little easier.
Three of the four spots show the sixth-generation iPad, which was revealed at the Apple's educational event in March, and which offers a cheaper option (US $ 329) with the Pencil holder.
Advertisements were broadcast on Apple's international YouTube channels (United Arab Emirates, Singapore and United Kingdom).
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