The daily karma of this Mother's Day focuses on raising awareness of the mother's mental health

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Mother's Day: One day a year we collectively take a little honor and honor all the mothers of our lives, past and present. & nbsp; But between flowers, brunches and cards, it's important to recognize the& nbsp;challenges facing mothers.

Maternal mental health is more than ever in the spotlight. And for good reason, up to 20% of all women (and nearly 50% of women living in poverty) will suffer from a postpartum mental disorder, such as postpartum depression. Pregnancy itself is dangerous and potentially traumatic: there is an increasing rate of cesarean section in the United States (resulting from one in 333 pregnancies resulting in placenta acreage today). Every day, more than 800 women die from complications related to pregnancy or childbirth.

Between one-quarter and one-third of women report that their birth experience was traumatic. Add in the& nbsp;the lack of paid maternity leave or access to affordable child care, and the pressure on a new mother can be overwhelming.& nbsp;It is no wonder that postnatal anxiety, depression and other disorders are gaining momentum.

May being Mothers' Mental Health Awareness Month, it's easy to focus on troubling numbers like these. But we can also highlight what is done to support mothers during the difficult times of pregnancy and childbirth.

While my main focus is primarily on encouraging businesses to better support working parents and fighting for paid leave, there is a close correlation between increased work support and paid time off that would allow women to benefit from better care during pregnancy, birth and postpartum. I was therefore excited to see a company link brands and individuals to non-profit organizations focused on maternal health – at a time when needs are skyrocketing.

DailyKarma& nbsp;is a Los Angeles-based technology company led by two executives, Melaney Lubey and Patricia Dao, both mothers themselves, who understand by personal experience the difficulties associated with the postpartum. & nbsp; The company's mission is to provide brands with tools and services to launch cause-and-effect marketing campaigns in their online stores.

Through the& nbsp;Love a mother& nbsp;campaign, brands use DailyKarma's products "Buy for good" The Shopify app encourages customers to make a donation by rewarding them instantly with bonuses as a thank you. If you shop through& nbsp;Hudson + Bleeker,& nbsp;Anthology of village, and& nbsp;Mambino Organics& nbsp;or one of their 18 other branded partners, it's easy to buy products and give back to maternal mental health. This campaign supports incredible organizations, including:

• The Blue Dot project (2020 Mom)& nbsp;works to reduce the shame and stigma of postpartum depression perinatal mood disorders through advocacy, education support.
• Every mother counts& nbsp;whose mission is to secure pregnancy and childbirth for all mothers, all over the world. In the United States, we have higher maternal death rates than 45 other countries and we are the only developed country where this rate continues to increase.
• Improve birth, creating safer births for all, encouraging a shift towards not only the health of the baby, but also the demand for #ismomok throughout pregnancy, work, care at birth and postpartum.
• Nurse-family partnership& nbsp;connecting low-income mothers for the first time with personalized home support from their nursing network.

Since the launch of DailyKarma, Melaney and Patricia have focused on maternal health: they have already launched campaigns to raise funds for the Los Angeles Walk for Moms and to fight postpartum depression. With four children under the age of five between them, it may seem crazy that they are able to also run a robust philanthropic startups organization. But their time as mothers has also given them the personal experience necessary to be more concerned about these particular problems, as well as their desire to help others to give back to the cause that is close to their hearts.

As Mother's Day is already here, it is even more important to remember our mothers (and the difficulties they face) every other day of the year. The mother's mental health is a problem throughout the year, particularly because of the absence of paid family leave in the United States and the rising number of traumatic births. As a country, we do not support our mothers as best we can – during pregnancy or during the postpartum period.

But for the month of May, we have the opportunity to shed light on these issues – and give back to the organizations that lead the fight throughout the year.

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Mother's Day: One day a year we collectively take a little honor and honor all the mothers of our lives, past and present. But between flowers, brunches and cards, it's important to recognize the challenges facing mothers.

Maternal mental health is more than ever in the spotlight. And for good reason, up to 20% of all women (and nearly 50% of women living in poverty) will suffer from a postpartum mental disorder, such as postpartum depression. Pregnancy itself is dangerous and potentially traumatic: there is an increasing rate of cesarean section in the United States (resulting from one in 333 pregnancies resulting in placenta acreage today). Every day, more than 800 women die from complications related to pregnancy or childbirth.

Between one-quarter and one-third of women report that their birth experience was traumatic. Add in the the lack of paid maternity leave or access to affordable child care, and the pressure on a new mother can be overwhelming. It is no wonder that postpartum anxiety, depression and other disorders are on the rise.

May being Mothers' Mental Health Awareness Month, it's easy to focus on troubling numbers like these. But we can also highlight what is done to support mothers during the difficult times of pregnancy and childbirth.

While my main focus is primarily on encouraging businesses to better support working parents and fighting for paid leave, there is a close correlation between increased work support and paid time off that would allow women to benefit from better care during pregnancy, birth and postpartum. I was therefore excited to see a company link brands and individuals to non-profit organizations focused on maternal health – at a time when needs are skyrocketing.

DailyKarma is a Los Angeles-based technology company led by two executives, Melaney Lubey and Patricia Dao, both mothers themselves, who understand by personal experience the difficulties associated with the postpartum. The company's mission is to provide brands with tools and services to launch cause-and-effect marketing campaigns in their e-commerce stores.

Through the Love a mother campaign, brands use DailyKarma's Shopify "Shop for Good" app to encourage customers to make a donation by rewarding them instantly with incentives as a thank you. If you shop through Hudson + Bleeker, Anthology of village and Mambino Organics or one of their 18 other branded partners, it's easy to buy products and give back to maternal mental health. This campaign supports incredible organizations, including:

• The Blue Dot project (2020 Mom) strives to reduce the shame and stigma of postnatal depression and perinatal mood disorders through awareness, education and support.
• Every mother counts whose mission is to secure pregnancy and childbirth for all mothers, all over the world. In the United States, we have higher maternal death rates than 45 other countries and we are the only developed country where this rate continues to increase.
• Improve birth, create safer births for all, by encouraging not only the baby's health, but also by asking #ismomok throughout pregnancy, work, birth care and post-natal care. partum.
• Nurse-family partnership connecting low-income mothers for the first time with personalized home support from their nursing network.

Since the launch of DailyKarma, Melaney and Patricia have focused on maternal health: they have already launched campaigns to raise funds for the Los Angeles Walk for Moms and to fight postpartum depression. With four children under the age of five between them, it may seem crazy that they are able to also run a robust philanthropic startups organization. But their time as mothers has also given them the personal experience necessary to be more concerned about these particular problems, as well as their desire to help others to give back to the cause that is close to their hearts.

As Mother's Day is already here, it is even more important to remember our mothers (and the difficulties they face) every other day of the year. The mother's mental health is a problem throughout the year, particularly because of the absence of paid family leave in the United States and the rising number of traumatic births. As a country, we do not support our mothers as best we can – during pregnancy or during the postpartum period.

But for the month of May, we have the opportunity to shed light on these issues – and give back to the organizations that lead the fight throughout the year.