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Nowadays, every Tuesday, a tidal wave of designer collabs.
But in 1999, when Michael Graves, renowned postmodern architect and leader of the Alessi group, published a line with Target, it was a revelation. Excluding a disappointing line from Neiman Marcus, Target has both invented and perfected the high-low mashup, largely avoiding snafus such as the 99-cent Adidas sneakers made like an Arizona iced tea can, launched in July.
Home products – and everything in between – are about to celebrate 20 years of designer collaboration with Saturday's reissue of the biggest hits – which they call "Design For All." Isaac Mizrahi, Jason Wu and Zac Posen are just some of the bold names that have lent their aesthetic to the shopping center staple and will be back in the stores. Lilly Pulitzer, Anna Sui, Rodarte, Altuzarra and Philippe Starck will also be presented, among others.
Those who mock the idea of making high-end cuts with kitchen utensils and changing tables should think about this: Target's collaboration in 2011 with Missoni destroyed their site and generated about 30,000 listings on eBay , increasing the price of cardigans, boots, bags, etc.
Rick Gomez, CEO of Target, told Vox: "It will be like a black Friday moment for us. We are very focused on dot-com business and on the store's experience. Everything is on the bridge. »Get ready to make lines and, depending on the proximity of your store, fashionistas and dealers eager to earn money, elbows raised.
Here are some of the best choices among nearly 300 pieces of 20 designers, ranging from $ 7 for baby cutlery to $ 160 for Missoni luggage. Limited editions limited edition will be available Saturday in stores and online, while stocks last. (Click on the item names for more details.)
This version of the hit Alessi article replaces the whistling bird with a swirling doo-daddy. However, the sleek design of this stainless steel teapot will enhance your kitchen without breaking the bank. $ 50
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An ergonomic ice bucket is the type of adult object that guarantees hours and hours at your next cocktail party or at least gives some credibility to your pre-game. $ 40
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Target is a cheap swimsuit choice, so take this printed suit in the US for next summer. $ 40
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Scumbros and street kids will enjoy the skateboarding of Stephen Sprouse's icon, with his characteristic graffiti look on the deck and his star wheels. $ 50
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The brightly colored drawings full of color blocks are a signature for Stephen Burrows, and his off-the-shoulder dress does not disappoint. $ 30
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The zippered pockets and drawcord make this skirt as functional as it is pretty. $ 25
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Rodarte, based in Los Angeles, has just released a line with Universal Standard, but they pay tribute to the Olympics with this transparent summit. $ 25
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Although it is not quite yellow of the Z generation, this mustard mini dress is still in fashion. $ 40
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Phillip Lim has 31 items coming to Target, a nod to his brand name "3.1 Phillip Lim". Among the flights, which include backpacks, sweaters and blouses, is this khaki floral button dress. $ 40
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This summer was the season of the midi skirt with leopard print. Will the trend continue in the fall with this spotted bag? Target is betting on it. $ 40
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Target's collaboration with Hunter was launched last year, but you have another chance to purchase the backpacks, tote bags and backpacks of the British brand, including this one yellow. $ 35
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The trend "hip pack" does not seem to run out of steam. This cute, durable is an affordable $ 20.
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Cute Target Kids' clothes have long been the envy of adult consumers, and the Harajuku line is no different. This creased number also comes in a dress version. $ 16
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Perfect for layering your baby this fall, the Harajuku Kids' Minidress is $ 20. The girls version is $ 25.
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The John Derian collection for Target includes 17 pieces, including cups, storage bins and trays. This multi-level stand levels tea time. $ 20
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This may be the only time a bug can occur. These four pretty cattle plates cost $ 8, while apples and leaves adorn the other natural-themed sets.
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Hoping to impress the ladies who eat breakfast? This LP dress will leave you money left over for the national club dues. $ 38
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Sip in style, or at least on a cup accented with gold. Catch four for $ 30 for a cocktail or set of colorful espresso cups for the next morning.
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Marimekko towels are usually sold at retail for around $ 50. Those of the Finnish design house cost $ 25.
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Who needs a couch when you could have a chair with pea peas? In addition, the UV-resistant fabric allows it to be used outdoors. $ 60
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This bag with wheels is the most expensive item in the "Design For All" collection. But it's a good deal compared to those of Louis Vuitton, who will still deserve the approval of the jet set group. $ 160
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The Missoni Symposium 2011 is perhaps the most sought-after target, and the recovery will have buyers claiming their famous zig-zag print. This cardigan will serve you until the next fall of Missoni. $ 55
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Isaac Mizrahi wore clothes in Target from 2003 to 2009. Among the outerwear in his "best of" capsule: hats, gloves and this long-necked coat. $ 55
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In addition to the pleated skirt and square neck that make this dress a winning garment, it also has pockets. $ 50
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A velvet suit? Yes, please. This red blazer comes with matching pants for $ 40. $ 55
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In autumn and in a universally flattering color, this green trench coat with black sleeves will probably fly shelves. $ 70
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