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The rumors are true: Taylor Swift and Stella McCartney launch a collaborative collection of ready-to-wear and accessories to mark the beginning of Swift Lover album this week. Discussed in Vogue In the September issue, the partnership was created after Swift and McCartney met at a Swift concert in London. "When I started spending more time in London, Stella and I were taking walks, taking cocktails and talking about life. So when the time came to write this album, I checked it in one of my songs and, when I played it, I asked him, "Do we have to do something?" Says Swift.
For McCartney, the opportunity to collaborate with Swift was obvious. "I could not believe I was calling in a Taylor Swift song (what?!?) And, after reading all the album by Taylor, it gave me an incredible inspiration for the collaboration and it really turned around the music. When Taylor asked me, or even thought, to come and do that with me, what I like is how we really complement each other in what we creatively create together. "
All of the collaboration will be presented this Thursday, August 22 during the Swift YouTube Live. What to expect? Based on Swift's recent style, these jackets, tops and bags are ready to be colorful and filled with fantasy. Even better: the entire range is produced in compliance with McCartney's sustainability standards, that is, no fur or leather products, in addition to respectful manufacturing processes. environment. "At Stella McCartney, we are very serious in the way we manufacture and we are responsible," said the designer. "We are always looking for sustainability, not animal death, which means that we have such a serious idea of how we behave morally on a daily basis as a brand. So, I always have to counteract this by having a light-heartedness and having a sense of humor and not making people feel terribly bad. "
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