An enigmatic countdown appeared on the singer 's website around midnight ET on Friday, and ended on April 26.
It's 13 days from now. 13 is the lucky number of T-Swift.
Adding to the mystery, Swift also tweaked the picture of her Twitter profile to give her the same pearly background on her website and published a picture of a pink heart made up of sparkling gems.
This is not the first time Swift sends fans into a frenzy.
But if the new music is a probable theory, it could also be totally different.
"I'm counting down for things that fascinate me," she wrote. "When I've gone through dark, low times, I've always found a slight relief and hope to get a countdown app (they're free) and add things that look forward to me." . "